Community Assessment: Conducting Focus Groups
CEU
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Overview
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Community assessments use qualitative methods to learn about beliefs, values, and perspectives of needs and assets of a community. Qualitative methods include interviews, focus groups, and forums. The purpose of this course is to introduce focus groups as a method to gain valuable community-level data and provide a practical strategy to plan for, conduct, and analyze the results of a focus group. It is an introductory-level course designed to build competence in data analytics and assessment as well as community engagement in public health professionals, especially those in the governmental public health workforce.
Reviewers say:
"This is a basic, high-level overview of the key uses and formats of focus groups. It is appropriate for an introductory level and the creators make clear that more training is needed to actually run focus groups, so this training should not be interpreted as an in-depth qualitative methods course. It was well-produced and easy to follow."
"The training provides a lot of resources and tools to use after completing the training."
What You'll Learn
- Recognize when a focus group is an ideal method for assessing a community.
- Discuss the preparation necessary for conducting a focus group.
- Apply the necessary steps to conduct a focus group.
- Analyze the data collected from a focus group.